Professional Writer

A Web Copy Specialist Saves You Both

Yep, if time is money (and successful business people all say it is), then a web copy specialist saves you both.

Let’s say you’re starting a new business blog. And you want to get it going quickly with good search engine ranking and traffic. Do you know what the first step to a successful launch is? Here’s a hint: it’s not a fancy logo or snazzy Flash intro.

In these sluggish and unsettled economic times you should get out of the gate on the right foot…ready to jump ahead of your competitors as fast as you can. You should think about investing in a web copy specialist. I’m not going to tell you it has to be me. There are some great writers and a wide variety of price ranges. Check ‘em out. Don’t pick me because I say I’m good at this. And don’t pick anyone else because they say they’re great, either.

Think about what you want to do with your online business. And see if the person you’re interested in has any ideas of how to make that happen for you. Ask questions like…

• Can you help me get good organic search engine ranking?
• Can you do keyword/keyphrase analysis?
• Are you familiar with niche marketing?
• Do you have any recommendations for a blog platform?
• Which is best…business blog or PPC? (pay per click)

A good web copy specialist will answer those questions and tell you much more about the look and feel of your site. You’ll get solid, time-tested, and internet-tested input so you’ll have the information to make better decisions for your online business.

Stay tuned,

P.S. If you want more sound and fury in your internet marketing, call or email the web copy specialist, today.
303.988.6188

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Tags: internet marketing, niche marketing

Web Copy Is Getting More And More Important

It’s a good idea to keep up with technology. Not all technology, but at least the tech important to your business or company or life.

In case you haven’t noticed…things are changing extremely fast, and if you don’t keep up, you could find yourself wondering what planet you landed on in a decade or two from now. I had a chance to stumble upon this video, and it really drives home a lot of points about life, technology, worldviews, and more.

Watch the video and you’ll see why it’s important to work with people who understand more than just internet marketing, advertising, or cool website design and layout.

See if you can pick up on the underlying messages…

Did You Know? from Amybeth

Stay tuned,

P.S. When you’re ready to update your website, whether it’s for a corporation or a sole proprietor, contact the Web Copy Specialist.

Traffic + conversion = success

Tags: internet marketing, worldview

Where Do Ideas For Creative Copy Start?

You stare at a blank, white screen. It stares back at you…taunting you…daring you. Nah, nah, nah, nah, nah…

And it doesn’t matter that your client’s deadline is tomorrow at noon. You just don’t have that idea for a headline you thought you would. Has this ever happened to you? If it hasn’t, great. If it has, stop working and start reading…the news.

And online news sources would be a great idea. For example if you go to Fox News and check out the current page on peanuts and salmonella, you could get your brainstorm started.

Sure peanutes and salmonella isn’t the most popular, idea stimulating topic, but look closer at the page. What else do you see? Over there on the right…what’s that? Ah ha! A little ad. Guess what it’s about…

Food.

On a page about a food bacteria…I think that’s very clever. The advertiser knows people are drawn to negative news like dogs to bacon. So they carefully place their ad talking about their food that won’t kill you or make you sick. That’s just good stuff.

Of course the ads rotate and other advertisers show up, too, but they probably know about mankind’s sense of morbid curiosity, too. It’s not always about a perfect match of content and location. Sometimes it’s just a matter of being where the looker’s eyes roam. Then place some rich, relevant, creative copy…and snap, crackle….pop.

Think of some other things you can do to place your client’s information in front of the curious eyes. Your creative copy and their cool information might just earn you…and your client much more than peanuts.

Best wishes for a week of internet marketing success…

Stay tuned,

Tags: internet marketing, success